The best thing about Pakistan after the scrumptious food is of course, the dazzling fashion. If you are a South Asian living in the UK, you probably miss seeing the blooming colours of the latest lawn collections and mysterious hues of winter shawls. The love of fashion and all things trendy is embedded deep within the soul of every desi.

Whether you enjoy delicate muted tones or vibrant bolds, Pakistani fashion is extremely versatile as it caters to all tastes. The warm response Pakistan Fashion Week in London receives every year is testament to the popularity of traditional Pakistani wear among the fashion lovers of the UK. The Pakistani designers who showcase their stunning pieces at Fashion Weeks and exhibitions have a strong presence in the UK fashion community.

No one can peel their eyes away when graceful ladies twirl in head turning lehangas and heart stopping angrakhas. These heavily embellished traditional pieces are widely worn at wedding ceremonies and religious festivals. You might wish for something simpler and opt for a flowing sari draped gracefully over one shoulder. There is something for everyone in Pakistani fashion whether you are eight or eighty. 

However, there are limited resources providing access to coveted Pakistani fashion within the UK. There are a number of reputable boutiques doing exceptional work scattered throughout the UK. Unfortunately, many fashion enthusiasts are not able to get their hands on the latest trends in Pakistani fashion as most designers there focus on formal dresses.

Once the weather turns warmer, you need comfortable airy fabric that feels soft to touch and doesn’t rip to shreds after a few rounds in the washing machine. Pakistanis discovered the solution long ago that is lawn. Lawn is the go-to fabric in the hot summer months. Colour full lawn shirts are often paired with elegant lawn dupattas. Ladies in the UK are just as crazy about lawn as those in Pakistan and love wearing it in the summer.  The chilling winter calls for luxurious woolen shawls with intricate patterns and delicate embroidery at the borders. The trend of wearing dark linen shirts with snug tights is quite strong in the cold weather.

   

Pakistan’s textile industry exports the finest cotton in the world giving that special touch to fabric produced in Pakistan. No wonder fashion lovers in the UK are always raving about the superior quality of the cloth made in Pakistan. This gives the Pakistani an edge over international competitors.

   

The good news is that you don’t have to pay an arm and leg to buy the recently launched collections from your favorite Pakistani designers! Online stores, like icGLAMOUR, bring all this and much more for the residents of the UK. Now, you can just visit their website, pick out that shirt you have been dying to get since you laid eyes on it and have it delivered to your home. It’s that simple! 

This is definitely a step in the right direction as there is a large market for Pakistani fashion in UK and the lovers of traditional wear there should not be denied the chance to shop from the finest fashion brands Pakistan has to offer.